We had a really amazing year in 2013. Squshies grew a lot and we learned a lot. We added a lot new critters to the shops.
Dinosaur ornaments were released in 2013. When we first started making Squshies we wanted to make a dinosaur. It took a long time to get these guys just right.
Dogs were some of the most popular Squshies from 2012 and in 2013 they were even more so. We added a a few new breeds this year. I feel like I'm missing a pup or two in this photo round up.
We added a new farm animal , a new monster and a few woodland critters.
And last but not least a new sea critter and one my favorites, Derek the Great White Shark. Also a whole lot of the Squshie got new photo shoots at the end of last year. A new look for 2014!
In 2013 we also added a few new products. We started offering customizable felt heats that can be added to any Squshie ornament with a short message.
We also started offering hoop art this year. The Toothpaste hoop was the most popular hoop of the year and the Pirate Meerkat was one of my personal favorites.
We did our first in person show in 2013, Designercon which was a ton of fun and a huge learning experience. We also invested in some professionally printed business cards and Squshie pins in 2013.
We also made some serious supply purchases. We got an entire bolt of smoke grey felt. It is one of our favorite greys and a frequently used color. We were constantly running out of it and we could only find it in small sheets in stores. It definitely came in handy over the past year. If we'd only had sheets we never could have made the giant Reginald for our Designercon Display. We also got a giant 10lb box of polyfil.
We also did multiple overhauls of our little work room. It always feels so great to re-do a room and find better solutions for organizing everything.
We also did our very first collaboration, working with Cody from Lu & Ed to turn her monster mascot Gabos into an ornament.
Last but not least we celebrated Squshies first birthday in 2013 with a huge giveaway!
Quite the year wasn't it?